Success Starts With You is a communications platform teaching small business owners valuable skills, helping to improve techniques and increase profits. The core of Success Starts With You is a 30-minute radio magazine program recorded in MEDIA One’s Phnom Penh studio and distributed through 11 FM radio stations across Cambodia. The program features mini-dramas, interviews with experts and small business owners, instructional features about business and farming techniques, and profiles of successful businesspeople and their practices. MEDIA One has also produced live radio programs, public service announcements and videos under the brand. Listeners have been inspired to start new businesses or to make positive changes to existing ones after hearing the radio show.