Before any media production activities begin, the MEDIA One program and content teams conduct field research and interviews with experts and stakeholders. This information feeds our communications concepts and story outlines. MEDIA One also conducts regular research throughout its communications campaigns, collecting regular feedback from listeners alongside community groups, allowing content producers to refine production and content throughout the campaign. MEDIA One program team members also are experienced in conducting qualitative and quantitative surveys and effectively evaluating project activities.
MEDIA One team members have also used their trained data collection skillset to conducted research into Cambodia’s media sector for Radio National of Kampuchea (RNK).